In this episode of “PEMBA On Demand,” Dr. Joseph Nounou, a 2020 PEMBA graduate, shares his transition from anesthesia to founding Auros Pharma, a biotech startup tackling the opioid crisis with a novel medication. He discusses his motivations for pursuing an MBA, the challenges of launching a pharmaceutical company during COVID-19, and the personal and financial sacrifices involved. Dr. Nounou emphasizes the importance of physician leadership in drug development and his commitment to affordable, life-saving treatments, highlighting how business education empowered him to drive innovation and broader impact in healthcare.
